Marine Stewardship CouncilMarine Stewardship Council
Japan
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Streaming Video, 2010
Current format, Streaming Video, 2010, , Available .
Streaming Video, 2010
Current format, Streaming Video, 2010, , Available . Offered in 0 more formats
The oceans are being emptied. This isn't just bad news for the 200 million people who make a living fishing, it's a crisis for planet Earth. The Marine Stewardship Council uses market forces to create sustainable fisheries, offering the world's only internationally recognized seafood eco-labeling system. It uses independent assessors who grant MSC certification only to products of sustainable fisheries, and it has grown into a major international organization based in London, with offices in Tokyo, Sydney, Seattle, Berlin, Edinburgh, and The Hague. Focusing on the Tokyo branch, this program follows Alvin Hall's efforts to help the MSC in its twofold task of convincing both fishers and consumers about the importance of choosing eco-friendly seafood.
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