The Re-animation of Gene Kelly

The Re-animation of Gene Kelly

Streaming Video - 2007
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American, British, and Canadian advertising professionals examine six television commercials to explain why people are talking about them. British and American beer ads use comedy, celebrity appearances, and subverted expectations to sell their product. A public service announcement about driving while high plays off the sense of the surreal experienced by drug users. A Volkswagen ad and an Orange telecom ad both use dance-with varying degrees of effectiveness and energy. Finally, a regional commercial for Ace Hardware parodies a local new broadcast to appeal to its target audience.
Publisher: ©2007
New York, N.Y. :, distributed by Films Media Group,, 2015
[Place of publication not identified] :, Tricon Films Inc.,, [2007]
Copyright Date: ©2007
Characteristics: 1 online resource (1 video file (21 min., 34 sec.)) :,sound, color
Alternative Title: Reanimation of Gene Kelly


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